People Reached

Our primary measure of effectiveness is the number of people who see, read, or hear our data and findings, through TV, radio, print, and the web. In the last two years we have reached over 74 million people:

Media coverage numbers are based on the number of people who read, saw, or heard MapLight data, according to Nielsen TV ratings, Arbitron radio audience measurement, and analysis and estimates of web site and blog traffic. We used Cision media tracking services and other data sources to assemble these measurements.